In this issue:
Vol. 08 - Issue 01
DISPATCH is SpectorSoft's official newsletter for its Resellers and Partners. With Dispatch, you'll be the first to hear about SpectorSoft product updates, services, enhanced technology, case studies, and all the latest news — directly from the source. We want you to be the hero in guiding your customers to the cost-savings, legal protection, and smart network management that results from using SpectorSoft monitoring solutions.
From the Trenches: Reseller Spotlight
Here We Grow Again! Another Banner Year for SpectorSoft
SpectorSoft sales continue strong in 2008 … and some of the brisk pace can be attributed to SpectorSoft's Partner Program, recently redesigned and renamed the Passport Partner Program (see related story this issue). There's no better time than the present to focus on success with SpectorSoft. For more details, call Channel Sales Director Sharon Woolley at 888 598-2788, ext. 2774 or email partners@spectorsoft.com.
Investigative Protection Service (IPS) specializes in Internet Security, Identity Theft Investigations, CCTV Systems, and Electronic Forensics, and is a division of Winning Technologies Inc., a nationwide Technology Managed Solutions company.
IPS considers Spector 360 one of its core product offerings.
"SpectorSoft products, especially Spector 360, have been invaluable in IPS efforts to protect its customers."
"Spector 360 is the best monitoring and reporting package we have had the privilege to work with. Our forensic and investigative teams use its reporting and monitoring to ensure our customers know what is going on with their PC network. We are committed to using Spector 360 with all our clients."
— Clint Ecord, IPS General Managing Partner
SpectorSoft Partner Program Awarded 5 Stars by VARBusiness
SpectorSoft Corporation has been certified as a Gold 5-Star Overall Winner in the VARBusiness 2008 Partner Program Guide, acknowledging the commitment and strength of SpectorSoft's program for resellers, integrators, and technology consultants.
SpectorSoft was a Gold 5-Star Overall Winner chosen in the 14th annual VARBusiness Partner Programs Guide survey, publishing date 3/31/08.
Sharon Woolley, SpectorSoft Channel Sales Director, said:
"We're elated with this award. It's a real testimony to our products and people, and also the commitment and strength of our Partner Program."
SpectorSoft also was certified a Silver 5-Star Winner in the Marketing Support, Partner Profitability, Channel Operations,
and Partner Recruitment elements of the awards program.
"Passport Partner Program" Underscores SpectorSoft Channel Focus
Spector 360 Advertising Hits National Media
Make it a point to look for a Spector 360 ad in the April issues of PC Magazine, PC World, and LAPTOP Magazine, as well as the March 31 issue of VARBusiness. The VARBusiness issue includes complete coverage of SpectorSoft's "Gold 5-Star" award. (read story this issue)
"SpectorSoft is the global leader. No other company produces as well as SpectorSoft. Competition is almost nonexistent … here today and gone the next. SpectorSoft is here to stay."
-- Jow Arif, Director, Snapguard (SpectorSoft Exclusive Partner, UK and Ireland)
The new SpectorSoft Passport Partner Program has been designed to grow your revenue in the fastest growing security segment today – the PC and Internet monitoring and surveillance market.
The Passport Partner Program is a tiered program intended to address your channel business demands, underpinned by the tools you need to sell and support SpectorSoft's full range of products – from Consumer to Enterprise. Because Passport Partners are considered an extension of the SpectorSoft team, the goal is to establish and maintain strong and profitable relationships, thus providing value to you and your customers.
SpectorSoft Partner Premium is the highest level of Passport reseller, reserved for Passport Partners who make a significant commitment to actively and strategically sell, install, and support SpectorSoft solutions. Passport Premium certification and commitment levels are rewarded with additional margin, dedicated sales and account managers, marketing assistance, Not for Resale (NFR) and Evaluation copies, deal registration, priority Technical Support, Passport Premier Training, renewal protection, and a host of other benefits.
SpectorSoft Partner Plus status requires a strong understanding of monitoring as a security solution and a dedication to business proficiency and technical competence. Passport Partner Plus members receive technical training, inside account and sales managers, lead referral and deal registration, renewal sales, evaluation copies, sales and support webinars, and 24/7 Technical Support.
SpectorSoft Partners are required to receive a minimum level of training to maintain the business and technical ability to sell SpectorSoft solutions. Passport Partners receive Technical Support, scheduled communications, sales assistance, and much more.
Passport Podium Webinars:
Reserve a Seat!
To reserve seats at an upcoming Webinar, contact
Channel Account Manager
Sean Coakley at:
888-598-2788 x 2768 or email sean@spectorsoft.com.
Frequently Asked Questions your customers may have about Spector 360 are answered on our website: Spector360 FAQ
Give Your Customers a Spector 360 Demo without Leaving the Office
As part of its new Passport Partner Program, SpectorSoft conducts a weekly series of Passport Podium Webinars designed to show Spector 360 at its best: in action.
Passport Podium Webinars are interactive and available at no charge as part of your association with SpectorSoft. The one-hour sessions, hosted by Channel Sales Engineer John Donoghue, provide an opportunity to ask questions and see real-time examples of how SpectorSoft's flagship monitoring solution provides multiple ways to quickly review employee or student PC and Internet activity, as well as analyze trends and patterns.
Spectorsoft's Webinars are a great sales tool with an extremely high close rate, so schedule one now to show your customers a great solution ... and answer all their questions without the preparation, time, or expense of an on-site demo.
Meet SpectorSoft
Fast Facts
Insider abuse of network access or email surpassed virus incidents as the most prevalent business security problem.
2007 CSI/FBI Computer Crime and Security Study as reported on the CSI/FBI web site.
The average annual loss from security incidents reported by U.S. companies doubled from 2006 to 2007, coming in at more than $350,000.
2007 CSI/FBI Computer Crime and Security Study as reported on the CSI/FBI web site.
Financial fraud overtook virus attacks as the source of the greatest financial loss.
2007 CSI/FBI Computer Crime and Security Study as reported on the CSI/FBI web site.
One-third of time spent online at work is not work-related.
2005 IDC (International Data Corporation) Research Report.
Meet: Sharon Woolley, Channel Sales Director
Background: Sharon has more than 30 years experience in the channel, working for such companies as Seagate, Computer Associates, Traveling Software, Ocean Isle Software, Entre' Computer Center, Command Software, DOS Center, Corporate Software and others.
History: Worked with SpectorSoft during its early years and rejoined the company approximately 18 months ago.
Mission and Beliefs: "My goal is to recruit and grow SpectorSoft's newly named Passport Partner Program with new reseller segments, while continuing to focus on the increased satisfaction of the existing SpectorSoft Partner base. The exciting thing about having a career that runs the gamut from reseller to vendor is that I understand what each segment needs to be successful and that the best channel relationships are symbiotic."
Meet: Lynette Stevens, Technical Support Manager
Background: Lynette worked for Unisys Corporation in Colorado for 10 years as a System Administrator. After a plant closure, she moved to sunny Florida to be the IT Manager of the Citrus Division of Ocean Spray Cranberries, Inc.
History: Lynette has been the Technical Support Manager at SpectorSoft for almost 2 years. In this role, Lynette spends most of her days working with customers, Support Technicians, Quality, and Development on issues with SpectorSoft products.
Believes In: "Providing the best 24X7 Technical Support possible for SpectorSoft customers. We strive to provide timely, accurate and thorough resolutions for our customers, so they are successful in the use of our products."
Trade Show Report
Upcoming Events
Join SpectorSoft at the 2008 RSA Conference scheduled for April 7–10, 2008 at the Moscone Center in San Francisco.
SpectorSoft will be demonstrating its award-winning products, including Spector 360, in Booth 453. For an expo pass please visit: www.RSAConference.com/2008/US/ and enter the registration code EXH8SFP.
RSA is the largest and most comprehensive forum on information security in North America. Learn about the latest trends and technologies, get access to new best practices, and gain insight into business-critical issues facing you and your customers.
Winter Shows
CMP XChange
SpectorSoft exhibited at the 13th annual CMP XChange Solution Providers conference in Los Angeles, where Spector 360 was presented to more than 200 resellers, either in the security boardroom, the Solutions Pavilion, or in one-on-one meetings. These channel only XChange conferences provide vendors and Solution Providers with face-to-face opportunities to meet in an intimate setting over the course of two to three days. During this time, SpectorSoft presented its programs and solutions to potential new Partners, and also redefined relationships with existing Partners.
Education: FETC and TCEA
Education technology, including Internet safety and keeping students on-task, took center stage in Florida and Texas this winter. Teachers, administrators and district technology experts gathered at FETC 2008 in Orlando, Florida and TCEA in Austin, Texas to learn about the latest in digital collaboration, Web 2.0 and network security. Hundreds of interested attendees stopped by SpectorSoft's booths to learn how Spector 360 can help them fight the growing use of proxy servers by students to bypass school filters and firewalls. A growing trend of interest is Spector 360's ability to provide monitoring and filtering for student and staff laptops used in school and then taken off the campus network as part of 1-to-1 laptop programs.
Live Links
Each issue of Dispatch contains links to help you explain, sell, and support SpectorSoft solutions.
Product Comparison Chart
SpectorSoft products come to life in a detailed "side-by-side" Product Comparison Chart. View Chart
Spector 360 Education Data Sheet
If your company sells to the education market, you will be interested in the latest Spector 360 product data sheet designed specifically for schools and districts. Education Data Sheet
Spector 360 Success Stories
Sometimes an endorsement by an enthusiastic third party is enough to make a Spector 360 sale, or perhaps it might be the last bit of peer-to-peer identification your customer needs to make the purchase decision. In either case, SpectorSoft has you covered with a selection of detailed "Success Stories": Spector 360 Case Studies/Success Stories
Spector CNE Success Stories
Spector CNE played a great part in thrusting SpectorSoft into the SMB market and beyond, and Spector CNE Success Stories helped create product acceptance.
Spector CNE Case Studies/Success Stories
Tech Tips
Spector 360: The Power of Aggregate Reports
The Spector 360 Dashboard provides flexible Aggregate Reports that put you in control of summarizing data from across your network -- exactly as you wish. An Aggregate Report is provided in nearly every folder in the Dashboard Reports tool. To modify the Network Activity Aggregates Report, for example, right-click on it and select Settings.
• Select Grouping to reorganize the hierarchy of the data groupings, or remove groups and "flatten" the report. Report A has all data groups removed except the Events. Report B groups data by Port, Program, and Date.
• Select Fields to specify the data shown in the report's columns. The first field in Report A is Domains, while in Report B it is Date.
Whatever totals you'd like to see, you can arrange to display them in Aggregate Reports.
Spector 360, Spector CNE, and Spector Pro: Watch a Day in the Life of …
Reports are valuable, but there's nothing quite like sitting back and watching a minute-by-minute photographic replay of activity in a day of the life of a computer or computer user. Screen snapshot movies show in real time how a person works, where they search for information, and when they go to Facebook or to a sports site on a given day. By watching work patterns in motion, you can make better decisions about resources, training, and employment.
Screen snapshot movies are available in Spector 360, Spector CNE, and in Spector Pro from within the Snapshot viewer, but it's also possible to make a "movie" that runs independently from the product:
1. Select the computer or user you wish to watch.
2. Refresh, or set criteria, to a reasonable date range. Keep in mind, a full day's work can result in more than 600 snapshots. A good date selection might be "Yesterday."
3. To Save the movie for others to review, click the Save button at the top of the Snapshot Viewer (or Select File > Save As).
4. In the Save Snapshots dialog box, select Video.
5. Click OK to save the movie in .AVI format. The default .avi file named with today's date is directed to the "My Documents" for your user login.
6. To play your movie, simply navigate to the .avi file and double-click it to play it in the default media player.
Movie too long? Go back into the Snapshot Viewer and note a range of the most interesting Snapshot Frames. Click Save, select the range and save the video again.
Spector Pro: Email Overload – Finding What Counts
Today's continually increasing volume of email used for marketing, business, and personal correspondence can make monitoring employee communication seem overwhelming. There's no way to read it all. The following tips make the job easier:
Set Up Keyword Alerts
If you simply don't have time to look at the data, set alerts that will notify you immediately (by email) when someone types the word "guns" or a competitor's domain within an email. The people involved are instantly revealed in the alert. You'll know exactly where to go in the data (who, what, when) to further investigate.Search Email Activity for Keywords
If you record ALL the data, you can search it all when an issue arises. For example, if you are concerned about Bob buying guns, use the Spector Pro Search function in Email Activity, entering "Bob guns." Spector Pro will find all occasions where the words appear, in the to address, from address, subject, and body of the email.Use Email Filtering
You don't have to record ALL the data. Email Filtering is provided with Email Settings (under the Filter button). It allows you to filter out email that is not suspicious (such as HR memos, your own memos, favorite newsletters, etc.) OR focus ONLY on email that is suspicious (containing the word "guns," or directed to users at a competitor's domain).
About Us
SpectorSoft is the worldwide leader in Internet Monitoring and Surveillance Software. More than 50,000 businesses and more than 300,000 consumers have purchased SpectorSoft solutions to crack down on Internet abuse. SpectorSoft has been selected for three years by Inc. Magazine as one of the Fastest Growing Private Companies in America. SpectorSoft monitoring technology twice has been awarded the prestigious PC Magazine Editors' Choice Award.